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New tourism minister 'determined to succeed'
20 February, 2006

Newly-appointed Minister of Tourism Development Fani Palli-Petralia said she is determined to succeed in her new post, speaking at the 1st International Tourism Forum held in Athens on Saturday.

Petralia, formerly alternate culture minister, said she would eliminate the bureaucracy and obstacles that stand in the way of the sector's further development.

Referring to the ministry's priorities, Petralia said she is in favor of upgrading Tourism Schools to higher-education institutions and also agrees with addressing the issue of town planning.

New ad for Greek tourism presented: A new ad promoting Greece as a tourist destination in the international media for the 2006-2007 period was presented during a special event held in Athens on Saturday.

The concept, according to the ad's creators, is that Greece is a movie in which visitors are invited to star in.

Tourism Development Minister Fani Palli-Petralia expressed confidence that the new ad will be successful, noting that Greece must capitalize on its 'brand name' which it developed thanks to the 2004 Olympic Games.

On his part, former tourism minister Dimitris Avramopoulos noted that the new advertising campaign provides a sense of optimism at a time of international uncertainty.

The presentation was made on the sidelines of the 1st International Tourism Forum, organized by the ministry and the Greek Tourism Organization (EOT) in cooperation with the World Travel and Tourism Council.

Source: Athens News Agency

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